Breast cancer awareness campaign

Based on its corporate social responsibility role, Al Salmiya Group for Enterprises Development Company held a special event in October - breast cancer awareness month. All women were given the opportunity to share their hopes and prayers to women with breast cancer and hang it on the lake fence in which the fence turned pink in few hours.

Also, pink flowers were distributed to all women visiting Boulevard mall, Symphony Style Mall, and Al Tijaria Tower to remind them of the importance of early check up for breast cancer.